Breast Cancer Survivors Walked The Ramp For Premal Badiani At New York Fashion Week 2018!

Premal Badiani, India's very own International Haute Couture Fashion Designer showcased at New York Fashion Week for the second time. The designer honoured breast cancer fighters and survivors like never before!Her collection,Valentia that means brave in Latin was feminine and sexy, encouraging women especially the breast cancer fighters and survivors to embrace their womanhood with boldness, confidence and a touch of sensuality. The unconventional hand embroidery on each silhouette gave the collection a slightly mythical look that further enhanced the feminity. The colour palette with the hues of pink mixed with grey and green were carefully chosen to highlight breast cancer awareness, staying true to the brand's philosophy of being one truly with heart and soul.Premal Badiani complemented her collection with exclusively designed, beautiful hand crafted floral and elk horn headpieces that symbolized strength, the fighter spirit yet being feminine and gorgeous.Breast Cancer treatments can be brutal, causing women to lose their hair, self-esteem and sometimes their breasts. Premal Badiani's show was instrumental in showing women that despite having or fighting breast cancer, it is still possible to look and feel good, sexy and desirable.
Premal Badiani commented saying, “I wanted to force people to reimagine the disease that is supposed to make a woman feel unattractive and lose her womanhood. My aim with this collection was to showcase the breast cancer fighters and survivors as any other woman – strong, sexy and sensuous while they took each step on the runway.”